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Every Little Counts Campaign


At Positive Academia we believe that embracing small positive actions in our daily academic work can contribute to the positive transformation of our academic culture.

Our Every Little Action Counts campaign will be running from 2024 to 2025. During this period, we kickstart your week with ideas for positive actions every Monday.

We encourage everyone to try and make a positive difference and advocate for such actions in their environment. We look forward to hearing about, and learning from, your experience and inputs.

Join our collective movement and become an advocate of Positive Academia!

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Week 2: Saying Thank You - #EveryLittleActionCounts

“Cultivate the habit of being grateful for every good thing that comes to you, and to give thanks continuously. And because all things have contributed to your advancement, you should include all things in your gratitude.”― Ralph Waldo Emerson

You are only one Thank You away from contributing to Positive Academia! We believe that saying thank you is not just an expression of gratitude, but also is a way to pay respect. It thus reinforces and fuels crafting and cultivating #positiveacademia. Courtesy in email communications Thank You: The most underused words in academia? for instance, is especially important when interacting with mentors, fellow academics, colleagues, or students as a “taken-for- granted-attitude” can harm relationships and leave people feeling used.

Expressing gratitude can spread positivity and happiness in your daily environment. The good news is that there are various ways to say Thank You and we encourage you to try the following options:

1. Say Thank You to appreciate one colleague every day.
2. Start an email response with Thanks, Thank You or another phrasing that shows you appreciate the content of the email!
3. Thank a colleague publicly for their input in a meeting.
4. Give a Thank You Card to a colleague (physical or digital). LinkedIn has a wide range of Kudos awards you can use (Thank you, Making work fun, Making an Impact, Amazing Mentor, Outside the Box Thinker etc.)
5. Buy a cup of coffee for a colleague – especially one that is new or you haven’t seen for a while – and spend a few minutes with them chatting.
Found any other good ways to say thank you? Please let us hear your ideas and thoughts by replying to this post!

Best wishes,
Anne-Wil & Christa

Week 1: One Email at the time - #EveryLittleActionCounts

You are only one message away from contributing to #positiveacademia! We believe that we all can make academia a kinder place by simply appreciating each other.

Hence, we encourage everyone to send at least one nice message either via email or social media post (e.g., LinkedIn recommendation or endorsement), appreciating somebody’s (colleague, co-author, student) work, achievements, or collaboration.  For ideas on how to do this have a look at Anne-Wil’s post on changing academic culture here: Using LinkedIn recommendations to support others (

We would be happy to hear your ideas and thoughts by replying to this post!

Best wishes,

Anne-Wil & Christa

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